Finding The Right Home Business Model

Finding the right home business model on the Internet
may or may not be a lot of work. There is no surefire
way to make money, but that doesn’t mean people will
stop trying.

People are finding ways to experiment with new
strategies and are trying to find business models that
actually work for what they need.

The answer is really a no-brainer : If it
doesn’t work, fix it. If your business model is not
working for you, change it. If you are not seeing the
profits you should from your current model, it is time
to change things.

Many businesses have gone through this sort of
change. With more and more people conducting
business over the Internet and more people using
mainstream media, it is only smart to change what no
longer works.

If the tires on your car won’t get you to where you
need to go, then it is obvious that they should
be changed.

Slow sales and slower uptake of online offerings have
forced many companies to focus on their core
competencies.

Companies are now aggressively marketing their services
to companies who need streaming media. Now many businesses
have taken their focus off of hard advertising and are
focusing on media advertising.

They were forced to change their business models or
could have suffered greatly, some even risking
going out of business.

It is very important to have a good business model set
up when going into business for yourself. Learn from
the biggest and most profitable companies.

Find Classic Movies, Collectible Dolls & Barbies,
Elvis, Betty Boop and more here:
http://www.downmemorylanetreasures.com -
with FREE US shipping!

dmlt header

Jan Tallent, aka the Marketing Warrioress
at http://www.marketingwarrioress.com
and owner of Tallent Agency Office & VA Services
at http://www.tallentagency.com

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The Evolution of Home Based Business Models


The development of business models has a brief
history. The oldest, most basic business model is the
shopkeeper model.

This involves setting up a store in a location where
customers are likely to be and displaying your
product or service for all the passer-bys to see.

Here is mine, Jan’s Country Discout Store, that I
am trying to sell out:

http://tallenta.my-ehost.com/country_store.php

Over the years, business models have evolved,
changed and become more sophisticated.

The bait and hook business model was introduced in the
early 20th century. This model involved offering a
basic service for a low cost, often at a loss.

This part is the bait. Then by charging compensatory
recurring amounts for refills or other products or
services, this is the hook.

Examples are the razor, which is the bait, and blades,
which are the hook, cell phones that are the bait and
the service charges and airtime that are the hook.

In the 1950’s new business models came from some of
today’s well-known companies like McDonald’s and
Toyota.

In the 1960’s, Wal-Mart was the innovator and the
1970’s saw new business models from FedEx, Toys R Us,
the 1980’s pushed Blockbuster, Home Depot and many
computer companies to the forefront with their
innovative business models.

In turn, many dot-coms suffered because of their
poorly thought out business models.

Today’s business models depend on how the technology
available is used. Entrepreneurs on the Internet have
also created new models that depend on the emergent of
technology.

Using computer technology, a business has the
advantage of reaching a large amount of customers with
a minimal cost.

Here are MY online stores:

http://www.downmemorylanetreasures.com/

with Tangible items like memorablilia, hard to find and
out of print movies, Barbies and other collector dolls, etc.

and my digital superstore:
http://www.softwarewarrioress.com

selling downloadable software, ebooks, complete digital business
packages with resale rights, master resell rights AND
private label rights.

Here is my best selling digital business in a box!
http://www.jtdhealth.com

Managing these online stores is a breeze compared to
a brick and mortar biz and at almost NO COST to run!

Jan Tallent is the editor of Rim Digest eZine at
http://www.rimdigest.com and also known as the
Marketing Warrioress at http://marketingwarrioress.com

mw

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Four Basic Components of a Home Business Model

It is essential when starting a new, home-based business
that you plan on every possible thing that could happen.

Not only does this help you reach a goal for the future,
it also helps if you are trying to get financing for your
home-based business.

This important information is what makes up a home
business model. And there are four basic components of
each stage of building a business.

A great business model can only be composed after the
components of each stage have been identified.

The components of a home business model include the
infrastructure. The core components are capabilities
and competencies necessary to execute a company’s
business model.

The partner network is the business alliances which
complement other aspects of the business model and the
value, which is the rationale that makes a business
mutually beneficial for the business as well as for
its customers.

The offering of a home business model is the value
proposition. These are the products and services a
business offers.

In short, it is what the customer gets for what the
customer pays.

A customer can evaluate a company’s value on two broad
dimensions with multiple subsets.

The vendors’ marketing and sales efforts offer a
customer value proposition.

Next come the customers. You need to know who your
target customers are, the target audience for your
business products and services.

The distribution channel is the means by which a company
delivers its goods and services to a customer.

This could be through a simple means as the postal
service or a major trucking company driving your
products across country.

Customer relationship is key in a business model.

I have several businesses, one offline, one both on AND offline and

several online. The basics are the same whether you market on or

offline. I have a brick and mortar store, a home based office where

I offer both offline document creations and Virtual Assistance online.

http://www.tallentagency.com

I also have an online store selling memorabilia, hard to find or out of print movies,

collectors dolls and more here:   http://www.downmemorylanetreasures.com/

and a digital superstore with eBooks, software, ready made businesses TO sell

digitals, resale rights products and more here: http://www.softwarewarrioress.com

mw

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First 2009 issue of Marketing Warrioress Tips

header

Hello and welcome to “MWT“, the Marketing Warrioress Tips

A Hopefully Helpful Resource for Internet Marketers …

January 6, 2009 volume 2-issue 1

Happy New Year!

Your editor: Jan Tallent          jt
mailto:jan@tallentagency.com

The Marketing Warrioress at
http://www.marketingwarrioress.com

Today’s issue is sponsored by:

Classic Movies, Collectible Dolls & Barbies,
Elvis, Betty Boop and more here:

http://www.downmemorylanetreasures.com

- FREE US shipping!

if you are looking for any dvd’s or videos PRIOR
to 2007 circulation, email me, I have thousands,
mostly classics & hard to find ones and will sell
most for $5 each PLUS shipping. The ones on the
site are the hardest to find classics and prices
are higher to include shipping costs which are
normally about $3 for one dvd or $4 for video.

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$  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $
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Today’s Issue Contains:

Publisher’s Spot
Featured Article: Big Fat Dumb Costly Business Mistake:
Quantity Does Matter

Positive Quote
Free Download for your Marketing
Feedback
Recommended eZines
Publisher’s Goodbye and Legal Stuff

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I hope you had a wonderful Christmas and a Happy New Year.

Between cold weather where in this almost impossible to
heat old house where my HOME OFFICE would not get over
fifty degrees and family / holiday responsibilites, I have
not had a chance to do this ezine until finally today.

I FINALLY got to get my grand daughter, Madison, my oldest
daughter’s daughter AND my grand son, Brayden, who is my
son’s son, 7 months old, BOTH on December 26 so this was
the first time they met and made for ONE happy Grandma!

http://tinyurl.com/9urnf8

we had expected Madison to be jealous of Brayden as she
is so much older and has pretty much had me to herself
BUT she was great and agreed to share HER Grandma with
him and HE WAS JEALOUS OF HER, lol. It was too cute,
the pic has them both looking over at me while my
youngest daughter is taking the picture as they would
not even smile when I tried to take it, they just both
stared at me! Anyway, Madison was on one leg and I had
Brayden on my lap but more on the other leg and every
time she got too close to me or I hugged, kissed or
even TALKED to HER, he would lean over and push her back!

Funny, too, SHE, who was not jealous of the other baby
on my lap and who we all called me Grandma to, WAS in fact
jealous when I was rubbing her Mommy’s belly and playing
with her baby brother due in April. She actually told
her Mom’s belly, “well, she was MY Grandma first”, lol.

Madison will be three on January 11 which is also her
Daddy’s birthday. Today is my *baby* brother’s birthday,
he is 42. He spent so much time with me as a baby/toddler
with my being so much older than him that he thought he
was MINE. My other brother is only two years younger
than me so there was quite a stretch between even them.

Here are pics with my Mom, son, youngest daughter,
my youngest brother’s son and OF COURSE, my grands.

http://tinyurl.com/4Generations

remember, you can get updates on my personal and
professional undertakings, if you like, here:
http://www.marketingwarrioress.com

and follow me on twitter:
http://twitter.com/jantallent

twitter

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Sign up 4 MY affiliate program & make 65% commissions!
http://is.gd/410f   My BEST selling product!
My ONLY ClickBank offer, it is SO good!

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Featured Article

Big Fat Dumb Costly Business Mistake: Quantity Does Matter
by Donna L. Johnson

Being the poster child for accountability, I don’t have a problem
with sharing my mistakes with the world. I look at it from the
perspective that my blunders save you time, provide learning
lessons, and result in more money in your pockets.

I spend quite a bit of time researching and learning from
other speakers and coaches by listening to their audios,
reading reports and newsletters, and participating in teleseminars.

Every guru I’d listened to always boasted about the number
of subscribers they had on their lists. I’d never listened
to anyone that was just getting started or who taught from
a beginner’s level. As such, I wasn’t aware of the importance
of creating your newsletter/ezine and sending it out regardless
of the number of people on your list. In this instance,
quantity trumps quality – some is better than none and you
need to market to your list of 10 or less just as you would
to a list of thousands.

You need to already have the infrastructure in place to support
your growing list and be ready for the influx of potential clients,
students, and mentees that are awaiting you. Let’s assume that you
send your newsletter out once a month. If each of those 10 folks
on your list forwarded your newsletter to just one person and that
person became a new subscriber, your list would double in roughly
30 days.  Your list of 10 has now grown to 20!

There will be those folks who tell you that it’s a waste of time
and money to market to such a small group of people. I’m here to
tell you that the people who have tens of thousands on their lists
didn’t just wake up one day to those numbers. It was a gradual process –
it may have taken some longer than others, but it didn’t just happen
because the opt-in fairy paid them a visit.

About the Author:

Donna L. Johnson is an inspirational speaker and business coach
with a passion for empowering and serving others. To find out how
you can define and create your own individual success, contact
Donna today at http://www.DonnaSpeaks.com or
email mailto:info@donnaljohnson.com .

Copyright ® 2008 by Donna L. Johnson    donna

Reproduction of any portion of this article is permitted if credit is given
to Donna L. Johnson.  Inclusion in publications for sale is only permitted
with prior written permission.

$  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $
M A R K E T I N G     W A R R I O R E S S       T I P S
$  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $

Positive Quote

To give real service you must add something which cannot be bought
or measured with money, and that is sincerity and integrity.

– Donald A. Adams

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Free Download for my subscribers

How to become a number one affiliate, BY one who IS!

subscribers only

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Feedback

This is beautifully presented …

Alan Jackson at his best

http://www.openmyeyeslord.net/UltimateFreedom.htm

*************************

just think, you can have your feedback in this
section with a link to you or your biz, hint, hint.

************************

remember, this is YOUR newsletter, send any
comments, good or bad, address change or other
needed correspondence to mailto:jan@tallentagency.com
and use a subject, please. :-)

if you like this ezine, please forward a copy
or an invitation to a friend. :-)

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$  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $
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Together, we can fight world hunger

with each and every click and it is F R E E:

http://www.thehungersite.com/

and click on each tab on page, each is for a worthy
cause and FREE TO GIVE!

$  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $
M A R K E T I N G     W A R R I O R E S S       T I P S
$  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $

Recommended Ezines, check them out and see WHY!

Rim Digest eZine, THE ezine for
Responsible Internet Marketers

http://www.rimdigest.com

will be celebrating NINE years next month!

Girls’ Club Beauty News
http://www.shileennixon.blogspot.com/

iCop’s Internet Marketing Trade Journal
http://www.i-cop.org/trade-journal.htm

I have been a charter member for over 8 years!

Biz Site Biz E-zine: http://tinyurl.com/6ytsh

get YOUR ezine listed here for only $50 per year
PLUS be archived on the archives page in the issues
for up to TWO years. mailto:jan@tallentagency.com
with paypal (that is less than a dollar an issue
and free listing for at least 2 years of archives!

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$  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $
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“Bye” for now and thank you for reading. I appreciate your
being part of my *MWT* family. Hope to “see you” for
the next issue- which will be delivered next week.

Your email address will NEVER be sold, traded or in any
other way used for any purpose other than to send you
issues of the ezine or solo offers from our advertisers.

The offers are paid for by the ad runners but mailed to
you exclusively by ME, Jan Tallent.

If you feel a need to stop getting MWT eZine use:
mailto:jan@tallentagency.com?subject=LeaveMWT

To send feedback, an address change, article submission,
etc. use:
mailto:jan@tallentagency.com and a SUBJECT, please.

or call me from 10am to 6pm central USA time: 573-775-4520

Movies, Memorabilia and Gifts from the past-
http://www.downmemorylanetreasures.com/

For my fellow *digital addicts* go to
http://www.softwarewarrioress.com

Check out my partner site, JanRon Publishing,
http://www.janronpublishing.com
and if you like, join our member site:

http://www.janronpublishing.com/join.html

JanRon Media – Enriching Lives Through How-To
Audios, Videos, Software and The Written Word.

http://www.janronmedia.com

MWT runs articles and ads in good faith but offers
NO guarantees unless expressed by ME or MWT.

Please use your best judgment in ANY transaction
or deal you enter into or offer you respond to.

Jan Tallent, aka Marketing Warrioress
at
http://www.marketingwarrioress.com
and Publisher of Rim Digest eZine,
http://www.rimdigest.com
and Tallent Agency Gazzette, or TAG:
AND Marketing Warrioress Tips ezine,

ALL Divisions of the Tallent Agency
http://www.tallentagency.com
po box 858 – Steelville, MO 65565 USA

$  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $  $
M A R K E T I N G     W A R R I O R E S S       T I P S
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